With this privacy policy, we would like to inform you about the nature, scope and purpose of the processing of personal data (hereinafter also referred to as „data“). Personal data are all data that have a personal reference to you, e.g. name, address, e-mail address or your user behavior. The data protection declaration applies to all data processing operations carried out by us both within the scope of our core activities and for the online media provided by us.

Who is responsible for data processing at our company

Responsible for data processing is:

Processing of your data within the scope of the core activity of our company

If you are our customer or business partner or are interested in our services, the type, scope and purpose of the processing of your data depends on the contractual or pre-contractual relationship existing between us. In this sense, the data processed by us includes all those data that are or were provided by you for the purpose of using the contractual or pre-contractual services and that are required to process your inquiry or the contract concluded between us. Unless otherwise stated in the further notes to this data protection declaration, the processing of your data and its transfer to third parties is limited to those data that are necessary and expedient to answer your inquiries and/or to fulfill the contract concluded between you and us, to protect our rights and to fulfill legal obligations. We will inform you which data is required for this before or in the course of data collection. Insofar as we use third-party providers to provide our services, the data protection notices of the respective third-party providers apply.

Data concerned:

• Inventory data (e.g. names, addresses)
• Payment data (e.g. bank details, invoices)
• Contact data (e.g. e-mail address, telephone number, postal address)
• Contract data (e.g. subject matter of the contract, duration of the contract)

Persons concerned: Interested parties, business and contractual partners

Processing purpose: AbDevelopment of contractual services, communication as well as answering contact requests, office and organizational procedures.

Legal basis: Contract fulfillment and pre-contractual inquiries, Art. 6 para. 1 lit. b DSGVO, legal obligation, Art. 6 para. 1 lit. c DSGVO, legitimate interest, Art. 6 para. 1 lit. f DSGVO

Your rights according to GDPR

According to the GDPR, you are entitled to the rights listed below, which you can exercise at any time by contacting the controller named in section 1. of this privacy policy:

• Right to information: You have the right to request information from us about whether and what data we process from you.
• Right of rectification: You have the right to request the correction of inaccurate data or the completion of incomplete data.
• Right to erasure: You have the right to request the deletion of your data.
• Right to restriction: You have the right in certain cases to request that we only process your data in a restricted manner.
• Right to data portability: You have the right to request that we transfer your data to you or another responsible party in a structured, common and machine-readable format.
• Right of complaint: You have the right to complain to a supervisory authority. The supervisory authority of your usual place of residence, your workplace or our company headquarters is responsible.

Right of withdrawal

You have the right to revoke your consent to data processing at any time.

Right of objection

You have the right to object at any time to the processing of your data, which we base on our legitimate interest pursuant to Art. 6 (1) lit. f DSGVO. If you exercise your right to object, we ask you to explain the reasons. We will then no longer process your personal data unless we can prove to you that compelling reasons worthy of protection for the data processing outweigh your interests and rights.

Independently of the above, you have the right to object at any time to the processing of your personal data for purposes of advertising and data analysis.

Please address your objection to the contact address of the data controller indicated above.

When do we delete your data?

We delete your data when we no longer need them or you specify us to do so. This means that – unless otherwise stated in the individual privacy notices of this privacy policy – we will delete your data,

• • when the purpose of the data processing has ceased to exist and thus the respective legal basis stated in the individual data protection notices no longer exists, for example.
    • • after termination of the contractual or membership relations existing between us (Art. 6 para. 1 lit. a DSGVO) or
    • • after the cessation of our legitimate interest in the further processing or storage of your data (Art. 6 para. 1 lit. f DSGVO),
  • if you exercise your right of withdrawal and no other legal basis for processing within the meaning of Art. 6 (1) lit. b-f DSGVO intervenes,

• if you make use of your right of objection and the deletion is not opposed by compelling reasons worthy of protection.

However, if we still need to retain (certain parts of) your data for other purposes, because this is required, for example, tax retention periods (usually 6 years for business correspondence or 10 years for accounting records) or the assertion, exercise or defense of legal claims arising from contractual relationships (up to four years) or the data is needed to protect the rights of another natural or legal person, we delete (the part of) your data only after the expiry of these periods. However, until the expiration of these periods, we limit the processing of this data to these purposes (fulfillment of retention obligations).

Cookies

Our website uses cookies. Cookies are small text files consisting of a series of numbers and letters that are placed and stored on the terminal device you are using. Cookies are primarily used to exchange information between the terminal device you are using and our website. This includes, among other things, the language settings on a website, the login status or where a video was watched.

Two types of cookies are used when visiting our websites:

• • Temporary cookies (session cookies): These store a so-called session ID, with which various requests from your browser can be assigned to the common session. The session cookies are deleted when you log out or close your browser.

• Permanent cookies: Permanent cookies remain stored even after you close your browser. This allows our website to recognize your computer again when you return to our website. In these cookies, for example, information about language settings or log-in information is stored. In addition, these cookies can be used to document and store your surfing behavior. This data can be used for statistical, marketing and personalization purposes.

In addition to the above classification, cookies can also be distinguished in terms of their purpose:

• • Necessary cookies: These are cookies that are absolutely necessary for the operation of our website, to store logins or shopping carts for the duration of your session or cookies that are set for security reasons.

• Statistics, marketing and personalization cookies: These are cookies that are used for analysis purposes or range measurement. About such „tracking“ cookies can be stored in particular information on entered search terms or the frequency of page views. In addition, the surfing behavior of an individual user (e.g. viewing of certain content, use of functions, etc.) can also be stored in a user profile. Such profiles are used to display content to users that matches their potential interests. Insofar as we use services through which cookies are stored on your terminal device for statistical, marketing and personalization purposes, we will inform you separately about this in the following sections of our privacy policy or in the context of obtaining your consent.

Data affected:

Use data (for example, access times, web pages clicked)

• Communication data (for example, information about the device used, IP address).

Persons concerned: Users of our online offers.

Purpose of processing: playing out our websites, ensuring the operation of our websites, improving our website, communication and marketig.

Legal basis:

Legitimate interest, Art. 6 para. 1 lit. f GDPR.
Unless we obtain consent from you to set the cookies, we base the processing of your data on our legitimate interest in improving the quality and user-friendliness of our website, in particular the content and functions. You have via the security settings of your browser to object to the use of cookies set by us in the context of our legitimate interest. There you have the option of specifying whether you do not accept cookies from the outset or only on request, or whether you specify that cookies are deleted each time you close your browser. If cookies are deactivated for our website, it may no longer be possible to use all functions of the website to their full extent.

Web hosting

We use a provider to maintain our Internet pages, on whose server our Internet pages are stored and made available for retrieval on the Internet (hosting). In this context, the provider may process all data transmitted via the browser used by you, which is generated during the use of our Internet pages. This includes, in particular, your IP address, which the provider needs to deliver our online offer to the browser you use, as well as all entries you make on our website. In addition, the provider used by us may also use

• • the date and time of access to our website

• • time zone difference from Greenwich Mean Time (GMT)

• • Access status (HTTP status)
  • the amount of data transferred
  • the Internet service provider of the accessing system

• • the type of browser you are using and its version

• • the operating system you are using

• • the website from which you may have accessed our website

• • the pages or sub-pages which you visit on our website collect. 

Data concerned:

• • Content data (e.g. posts, photos, videos)

• • Use data (e.g. access times, web pages clicked on)

• • Communication data (e.g. information about the device used, IP address)

Data subjects: Users of our Internet presence.

Purpose of processing: Playing out our internet pages, ensuring the operation of our internet pages.

Legal basis: Legitimate interest, Art. 6 para. 1 lit. f DSGVO

Web hoster(s) commissioned by us:

domainfactory GmbH

Service provider: domainfactory GmbH
Website: Oskar-Messter-Str. 33, 85737, Ismaning, Deutschland
Privacy policy: https://www.df.eu/

Contacting us

If you contact us via email, social media, telephone, fax, post, our contact form or otherwise and in doing so provide us with personal data such as your name, telephone number or email address, or provide further information about yourself or your request, we will process this data in order to respond to your request within the framework of the pre-contractual or contractual relationship existing between us.

Data concerned:

• • Inventory data (e.g. names, addresses)
  • Contact data (e.g. e-mail address, telephone number, postal address)

• Content data (texts, photos, videos)
• Contract data (e.g. subject of contract, duration of contract)

Persons concerned: Interested parties, customers, business and contractual partners.

Purpose of processing: Communication as well as answering contact requests, office and organisation procedures.

Legal basis: Contract performance and pre-contractual enquiries, Art. 6 para. 1 lit. b GDPR, legitimate interest, Art. 6 para. 1 lit. f GDPR

Web analysis and statistics

We use web analysis services to record and statistically evaluate the flow of visitors to our website. Such services record, among other things, data about the website from which you have accessed our website (so-called referrers), which pages of our website you have accessed, how long you have visited our pages and which interactions you have carried out there. In addition, data on the browser, computer system and type of device you use are collected. In addition, demographic information such as age or gender can be collected as pseudonymous values via such a service. If you have consented to the collection of your location data, this may also be processed, depending on the provider.

In order to collect and store this data, the web analysis service we use usually sets a cookie on the end device you use, which also collects the IP address assigned to you. However, this is shortened using a so-called IP masking procedure so that the IP address can no longer be assigned to your visit to our website. In addition, no clear data such as names or e-mail addresses are stored. Neither we nor the service we use know the identity of visitors to our website.

We would like to point out that, depending on the country of domicile of the service provider mentioned below, the data collected via the service may be transmitted and processed outside the area of the European Union. In this case, there is a risk that the level of data protection prescribed by the GDPR may not be complied with and that the enforcement of your rights may not be possible or may be difficult.

Data affected:

Use data (e.g. access times, web pages clicked on)

• • Communication data (e.g. information about the device used, IP address).

Persons concerned: Users of our online services.

Purpose of processing: reach measurement, success monitoring of campaigns, remarketing as well as interest- and behaviour-based marketing.

Legal basis: If we have asked you for your consent before using the respective service, this is the legal basis, Art. 6 para. 1 lit. a DSGVO. Furthermore, we use the respective service on the basis of our legitimate interest in analysing the flow of visitors to our website in order to be able to continuously improve the functions, offers and user experience, Art. 6 para. 1 lit. f DSGVO.

We use the following web analysis services:

Google Analytics

Service provider: Google Inc., 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA
Domicile within the EU: Google Dublin, Google Ireland Ltd., Gordon House, Barrow Street, Dublin 4, Ireland
Website: https://marketingplatform.google.com/intl/de/about/analytics/
Privacy policy: https://policies.google.com/privacy?hl=de

Opt-out option: If you do not want your data to be used by Google Analytics, you can set a so-called opt-out plugin, which will prevent your data from being collected on our website in the future. You can obtain this plugin here: https://tools.google.com/dlpage/gaoptout?hl=de

Google Universal Analytics

Service provider: Google Inc., 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA
Domicile within the EU: Google Dublin, Google Ireland Ltd., Gordon House, Barrow Street, Dublin 4, Ireland
Website: https://marketingplatform.google.com/intl/de/about/analytics/
Privacy policy: https://policies.google.com/privacy?hl=de

Cross-Device-tracking: With cross-device tracking, with the help of a user ID, not only the data from the websites you visit, but also data from other devices can be evaluated and the user on the other device can be recognised. The user ID is assigned by us. It serves as a pseudonym. An identification of the internet user is excluded.

Opt-Out-option: If you do not want your data to be used by Google Analytics, you can set a so-called opt-out plugin, which will prevent your data from being collected on our website in the future. You can obtain this plugin here: https://tools.google.com/dlpage/gaoptout?hl=de

Content services

We use certain services in order to be able to display certain content or graphics (videos, images, music, fonts, maps) via our website. In doing so, the services we use process the IP address assigned to you at the time of your visit to our internet pages, as this is the only way that the respective content can be displayed in the browser you are using. In addition, the providers of these services may place further cookies on your terminal device, which are used to collect information about your usage behaviour, your interests, the device and browser you are using, as well as the time and duration of your session. The providers regularly use this data for analysis, statistical and marketing purposes. In addition, this information may also be combined with information from other sources. This applies in particular if you yourself maintain an account with the service provider and are logged in there at the time of the session.

We would like to point out that, depending on the country of domicile of the service provider named below, the data named in more detail below may be transferred to and processed on servers outside the area of the European Union. In this case, there is a risk that the level of data protection prescribed by the GDPR may not be complied with and that the enforcement of your rights may not be possible or may be difficult.

Data concerned:

• • Use data (e.g. access times, web pages clicked on)

• • Communication data (e.g. information about the device used, IP address)

People concerned: Users of our internet presence

Purpose of processing: Playing out our Internet pages, offering content, ensuring the operation of our Internet pages.

Legal basis: Consent via cookie consent banner, Art. 6 para. 1 lit. a DSGVO, legitimate interests, Art. 6 para. 1 lit. f DSGVO

Security measures

We also take state-of-the-art technical and organisational security measures to comply with the provisions of data protection laws and to protect your data against accidental or intentional manipulation, partial or complete loss, destruction or against unauthorised access by third parties.

Updatedness and changes to this privacy policy

This privacy policy is currently valid and has the status of October 2021. Due to changes in legal or regulatory requirements, it may become necessary to adapt this privacy policy.

This privacy policy was created with the help of the data protection generator of SOS Recht. SOS Recht is a service of Mueller.legal Rechtsanwälte Partnerschaft based in Berlin.